Growth Marketing Lead

  • Polymath
  • Toronto, ON, Canada
  • Sep 13, 2018
Marketing | Blockchain

Job Description


As Polymath continues to grow we find ourselves in need of a Growth Marketing Lead to join our team.  You blend together the analytical and creative and  find ‘out of the box’ ways to create solutions that add value Company wide.  The Growth squad roams through the entire customer journey, creating measurable rapid tests to find out how to fix problems.  You’re passionate about everything marketing: lead acquisition, conversion optimization, UX, email marketing, retention, and more!  This is an exciting opportunity for someone who is looking for that autonomy and growth within an industry that has started a revolution.

You’re Great At…..

  • Getting  to know the customer: study user recordings, shadow calls with sales, conduct research, analyze traffic patterns - basically understand our customer's journey inside and out;

  • Finding opportunities: with the help of our experienced CMO, you will identify areas where we can improve conversion and acquire new users;

  • Executing on ideas: Once you determine you've found a potential opportunity, you and the rest of the growth team will execute on the campaign;

  • Analyzing and iterate: Most ideas are not perfect on the first try!  You’ll dive deep and analyze our market & marketing initiatives and generate ideas for best course of action;

  • Being a an expert: You’re a key leader in a marketing team that's focused on analytical growth, smart tactics, and doing more of what works and less of what doesn't;

  • Leading: You'll be responsible for a number of growth metrics at Polymath and sit at the intersection of marketing, sales, customer success, and development:  you will lead with both data and your innate ability to influence tackle big projects with excitement;

  • Growth - personally and professionally: We really are in the best position - we have big goals and the funding to make them reality!  If you’re looking for the opportunity of a lifetime to join something huge on the come up and be a key contributor in the growth and success as we build out a world class marketing team, then let’s talk!

Who You Are…..

  • You’re a ‘growth focused’ marketer with experience leading a team and a proven track record;

  • You are balanced between analytical and creative. You know that analysis by itself doesn't lead to great marketing .You get the need to support fantastic ideas with hard numbers;

  • No way are you intimidated by advanced Excel functions and can grep a file for data you want - bring it on;

  • You can analyze UX, conduct a wireframe test, and make recommendations on how to improve a screen flow;

  • You share our passion about finding ways to grow a company #outsidetheboxthinker;

  • You are a sponge, you want to take in and learn and continually expand your intellect;

  • Superb communication skills both verbal and written;

  • Knowledgeable about the SaaS startup space and know the difference between MQL, CPC, CPM, CAC, MRR, ARR, and all of the other silly acronyms marketers in our space use.

Bonus Points….

  • Knowledge of  the crypto space and can speak intelligently to what demands exist in marketing to people in this volatile sector;

  • Familiar with the financial services sector and can abide by regulations for what companies can and can’t do in this space;

  • Experience working with remote or blended remote & on-site teams.

Polymath Studios and Polymath Networks are equal opportunity employers.    Every effort to accomodate candidates for accessibility with disabilities participating in the selection process will be made available on request.  Information received related to accommodation needs of applicants will be addressed confidentially.

Polymath Studios and Polymath Networks  would like to thank all applicants for their interest in this role however only qualified candidates will be shortlisted.